Motorola Acquires Technologies and Implementations of the Multimedia Home Platform (DVB MHP) from Cadence
This technology acquisition allows Motorola to enhance its DVi and DTH set-top product lines by offering a critical platform for interactive home media applications
LONDON, May 20 /PRNewswire-FirstCall/ -- Mediacast -- Motorola, Inc. Broadband Communications Sector today announced that it has acquired technologies of Cadence Design Systems, Inc. , implementing the DVB Multimedia Home Platform. The announcement was made at the Mediacast 2003 trade show, May 20-22 in London.
This strategic technology acquisition allows Motorola Broadband to add MHP to the capabilities of its DVi and DTH (direct-to-home) product lines of interactive digital set-tops, further enhancing the functionality of these products. The addition of MHP to its portfolio will enable Motorola to offer a complete, comprehensive, and cost-effective solution to the European and Asian markets, in addition to offering solutions from middleware partners. Cable, satellite, and terrestrial operators will benefit by having greater flexibility in deploying interactive applications.
The MHP software, based on Java(TM) technology, will be incorporated into the DVi and DTH set-tops, starting with the DVi3000 in the third quarter of 2003. By early 2004, the software will reside as a standard capability in all DVB-based DVi set-tops.
With this offering cable networks and content operators will benefit from the open MHP standard platform that generates new revenue streams by providing interactive services to their subscribers and viewers through cable television. With this technology, European communities will have access to vital, local, interactive information applications that previously were only possible via the computer. Many homes in Europe do not have computers, so offering these applications via the DVi3000 in combination with the household's TV will cost-effectively and quickly make these applications available to all communities, with maximum customer acceptance and usage.
"MHP technology means more choice for consumers and for the operators," noted Carl McGrath, Motorola corporate vice president and general manager, digital core gateways. "By acquiring an MHP-based technology as robust as that developed by Cadence, and incorporating it into our popular DVi and DTH set tops, Motorola has gained an opportunity to deliver competitively priced, tailored, integrated, standards-based solutions to global markets."
DVB Multimedia Home Platform (MHP)
DVB MHP was ratified in 2000 by the DVB Steering Board and was formally adopted by the European Telecommunications Standards Institute (ETSI) (ETSI TS 101 812 (MHP)). This action paved the way for the deployment of the open standard API (Application Program Interface), which now facilitates seamless services across broadcast, telecommunications and computer platforms. MHP defines a generic interface between interactive digital applications and the terminals on which those applications execute. The standard enables digital content providers to address all types of terminals ranging from low to high- end set-top boxes, IDTVs and multimedia PCs. With MHP, DVB extends its successful open standards for broadcast and interactive services in all transmissions networks including satellite, cable terrestrial and wireless systems. With the launch of the MHP conformance testing regime, MHP implementations are now commercially available. Further information on MHP can be found at: http://www.mhp.org/ .
The DVB Project
The Digital Video Broadcasting Project (DVB) is an industry-led consortium of over 250 broadcasters, manufacturers, network operators, software developers, regulatory bodies and others in over 35 countries committed to designing global standards for the delivery of digital television and data services. The DVB standards cover all aspects of digital television from transmission through interfacing, conditional access and interactivity for digital video, audio and data. The consortium came together in 1993 to create unity in the march towards global standardisation, interoperability and future proofing.
To date, there are numerous broadcast services using DVB standards. There are hundreds of manufacturers offering DVB compliant equipment, which is already in use around the world. DVB dominates the digital broadcasting world. A host of other services is also on-air with DVB-T, DVB-S and DVB-C including data on the move and high-bandwidth Internet over the air. Further information about DVB can be found at: http://www.dvb.org/ .
About Cadence
Cadence is the largest supplier of electronic design technologies, methodology services, and design services. Cadence solutions are used to accelerate and manage the design of semiconductors, computer systems, networking and telecommunications equipment, consumer electronics, and a variety of other electronics based products. With approximately 5,300 employees and 2002 revenues of approximately $1.3 billion, Cadence has sales offices, design centers, and research facilities around the world. The company is headquartered in San Jose, Calif., and traded on the New York Stock Exchange under the symbol CDN. More information about the company, its products and services is available at http://www.cadence.com/ .
About Motorola Broadband Communications Sector
The Motorola Broadband Communications Sector provides a scalable, integrated end-to-end system for the delivery of broadband services that keeps consumers informed, entertained and connected. Its technology enables network operators and retailers to create and execute on new business opportunities by providing innovative products and services to the home. Customer-responsive design and manufacturing expertise further contribute to the company's position as the world's leading supplier of digital cable set-tops and cable modems. For more information about the Motorola Broadband Communications Sector, visit http://www.motorola.com/broadband .
About Motorola
Motorola, Inc. (NYSE: MOT) is a global leader in providing integrated communications and embedded electronic solutions. Sales in 2002 were $27.3 billion. Motorola is a global corporate citizen dedicated to ethical business practices and pioneering important technologies that make things smarter and life better for people, honored traditions that began when the company was founded 75 years ago this year. For more information, please visit: www.motorola.com .
MOTOROLA and the Stylized M Logo are registered in the U.S. Patent & Trademark Office. All other product or service names are the property of their respective owners. DVB and MHP are registered trademarks of the DVB Project. Java and all other Java-based marks are trademarks or registered trademarks of Sun Microsystems, Inc. in the U.S. and other countries.
CONTACT: North America, Jeanne Russo, +1-215-323-1873,
jeanne.russo@motorola.com , or in Europe, Middle East and Africa, Helen
Yarrow, +44 - (0) - 1189-227-546, helenyarrow@motorola.com , or Elvan Durmaz,
+49 - (0) - 611-3611-466, elvan.durmaz@motorola.com , all of Motorola
Web site: http://www.mhp.org/
http://www.dvb.org/
http://www.cadence.com/
http://www.motorola.com/broadband
http://www.motorola.com/
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